Featuring professional and amateur photographers, film lab technicians, community organizations, ICP educators, and even Kodak and Lomography representatives, Grain explores the stories of those committed to using real, physical film in the digital era. Whether it is a fashion house seeking out artistic collaborations or an amateur perusing eBay for old film stock, the growing interest in analog photography, which was unthinkable 10 years ago, is now a full-fledged phenomenon worthy of a film of its own.